Business Development is a compulsory course that explains how to develop innovation in a technology-based company, starting from an existing business model framework, identifying innovation opportunities, and designing trial methods to validate innovations within the business model. This course equips students with the knowledge and skills to validate business ideas through lectures, case studies, practical projects, and group discussions, providing a comprehensive understanding of the business development process. Students are expected to master theoretical concepts and skills for validating business-idea innovations in depth by analyzing societal problems and developing appropriate solutions. Topics include: Design the Team, Shape the Idea, Find Your Potential Market, Partner with Co-builders, Translate the Value Proposition into a Sales Proposition, and Test the Idea.
