• MANAJEMEN PEMASARAN
    0%
  • Previous
  • Course data
    General
    Announcements
    Announcements
    Topik 1 : Introduction Marketing Management In Digital Era
    Introduction to Marketing Management
    Marketing
    Difference between Need, Want and Demand
    Creating Customer Value
    Quiz of Introduction Marketing Management
    Forum For Introduction Marketing Management
    Rules in Class MMKT
    Topik 2 : Marketing Research & Analytics
    Marketing Research & Analytics
    Market Analytics
    Text Analysis
    What is Social Network Analysis?
    Case
    Quiz for Marketing Research & Analytics
    Forum for Marketing Research & Analytics
    Topik 4 : Market Behavior
    Market Behavior
    Consumer Behavior
    Consumer & Business Buyer Behaviour Introduction
    The importance of studying consumer behavior
    Case
    Quiz Market Behavior
    Forum for Market Behavior
    Topik 5 : Strategic Marketing
    Strategic Marketing
    Marketing Strategy
    Segmenting, Targeting and Positioning
    Belajar mudah STP
    Case : Costly moves: a strong brand, Dentonic loses its power
    Quiz Strategic Marketing
    Forum for Strategic Marketing
    Topik 6 : Positioning
    Positioning
    Positioning
    Brand Positioning
    Marketing: The Market Positioning Map
    Case
    Quiz Brand Positioning
    Forum for Brand Positioning
    Topik 7 : Product & Services
    Product & Services
    Product & Services
    Characteristics of services
    Value Creation Through the Marketing Mix
    Case :
    THE DIFFERENCES BETWEEN PRODUCT AND SERVICES
    Quiz Product & Service
    Forum for Product & Services
    Topik 8 : Pricing
    Pricing
    Pricing
    The Marketing Mix - Pricing
    Pricing Strategy An Introduction
    Case
    Quiz Pricing
    Forum for Pricing
    Topik 9 : Value Delivering : Goods
    Value Delivering : Goods
    Delivering Goods
    What is Logistics Management?
    Alibaba's "New Retail" Explained
    Case
    Quiz Value Goods Delivering
    Forum for Value Delivering : Goods
    Topik 10 : Delivering Customer Experience
    Delivering Customer Experience
    Delivering Customer Experience
    Understanding the Real Customer Experience
    Welcome to KidZania London - Get Ready For a Better World!
    Case :
    Quiz Delivering Customer Experience
    Forum for Delivering Customer Experience
    Topik 11 : Communication Value : Mass Communication
    Communication Value : Mass Communication
    Mass Communication
    Is Mass Communication (really) dying?
    what is mass communication and mass media
    Case
    Quiz Communication Value : Mass Communication
    Forum for Mass Communication
    Topik 12 : Communication Value : Social Media Marketing
    Communication Value : Social Media Marketing
    Social Media Marketing
    Social Media for businesses
    Social Media Marketing in 3 minutes
    Case
    Quiz Communication Value : Social Media Marketing
    Forum for Social Media Marketing
    Topik 13 : Communication Value : Personal Communication
    Communication Value : Personal Communication
    Personal Selling
    The concept of personal selling explain
    14 Personal Selling The Steps of the Selling Process
    Case :
    Quiz Communication Value : Personal Communication
    Forum for Personal Communication
    Topik 14 : Marketing Management for Longterm Success
    Marketing Management for Longterm Success
    CRM
    The Globalization of Starbucks
    Entry mode decision - Internationalisation - Global Marketing
    Case
    Quiz Marketing Management for Longterm Success
    Forum for Marketing Management for Longterm Success
  • Next
  • English ‎(en)‎
    Bahasa Indonesia ‎(id)‎ English ‎(en)‎
    • Log in
    EMI1B3-29917
    Home
    Skip to main content

    Course info

    1. Home
    2. Courses
    3. FAKULTAS EKONOMI DAN BISNIS (FEB)
    4. PRODI S2 MANAJEMEN (FEB)
    5. EMI1B3-29917
    6. Summary

    MANAJEMEN PEMASARAN

    • Teacher: MAYA ARIYANTI

    CELOE

    Center of e-Learning and Open Education


    Address

    Gedung Panehan Pasca Sarjana Lantai 1,
    Jl. Telekomunikasi Terusan Buah Batu, 
    Bandung - 40257, Indonesia

      E-Mail: clove@telkomuniversity.ac.id
     Whatsapp Khusus Dosen: +62 821-1666-3563


    Related Links

    Open Library Telkom University  Career, Alumni & Endowment Telkom University

    Follow Us

    • English ‎(en)‎
      • Bahasa Indonesia ‎(id)‎
      • English ‎(en)‎
    You are not logged in. (Log in)