Summary of MARKETING HUBUNGAN MASYARAKAT

Gedung Panehan Pasca Sarjana Lantai 1,
Jl. Telekomunikasi Terusan Buah Batu,
Bandung - 40257, Indonesia

E-Mail: clove@telkomuniversity.ac.id
Whatsapp Khusus Dosen: +62 821-1666-3563

PROFIL MATA KULIAH

Announcement

1. [PERTEMUAN 1] Konsep dasar marketing PR

[LECTURE NOTE] KONSEP DASAR MARKETING PUBLIC RELATIONS

[ASSIGNMENT] KONSEP DASAR MARKETING PUBLIC RELATIONS

[EKSTERNAL LINK] KONSEP DASAR MARKETING PUBLIC RELATIONS

[LEARNING VIDEO] KONSEP DASAR MARKETING PUBLIC RELATIONS

QUIZ Marketing Public Relations

[FORUM] KONSEP DASAR MARKETING PUBLIC RELATIONS

2. [PERTEMUAN 2] Konsep integrated marketing communication

[LECTURE NOTE] Konsep integrated marketing communication

[ASSIGNMENT] Konsep integrated marketing communication

[EKSTERNAL LINK] Konsep integrated marketing communication

[LEARNING] VIDEO] Konsep integrated marketing communication

QUIZ Marketing Public Relations

[FORUM] Konsep integrated marketing communication

3. [PERTEMUAN 3] Konsep integrated marketing communication (2)

[LECTURE NOTE] Konsep integrated marketing communication (2)

[ASSIGNMENT] Konsep integrated marketing communication (2)

[EKSTERNAL LINK] Konsep integrated marketing communication (2)

QUIZ Marketing Public Relations

[LEARNING VIDEO] Konsep integrated marketing communication (2)

[FORUM] Konsep integrated marketing communication (2)

4. [PERTEMUAN 4] Konsep brand dan branding

[LECTURE NOTE] Konsep brand dan branding

QUIZ Marketing Public Relations

[ASSIGNMENT] Konsep brand dan branding

[EKSTERNAL LINK] Konsep brand dan branding

[EKSTERNAL VIDEO] Konsep brand dan branding

[FORUM] Konsep brand dan branding

5. [PERTEMUAN 5] Konsep brand equity

[LECTURE NOTE] Konsep brand equity

[ASSIGNMENT] Konsep brand equity

[EKSTERNAL LINK] Konsep brand equity

QUIZ Marketing Public Relations

[LEARNING VIDEO] Konsep brand equity

[FORUM] Konsep brand equity

6. [PERTEMUAN 6] Aktivitas marketing PR dengan media marketing PR

[LECTURE NOTE] Aktivitas marketing PR dengan media marketing PR

[ASSIGNMENT] Aktivitas marketing PR dengan media marketing PR

[EKSTERNAL LINK] Aktivitas marketing PR dengan media marketing PR

QUIZ Marketing Public Relations

[LEARNING VIDEO] Aktivitas marketing PR dengan media marketing PR

[FORUM] Aktivitas marketing PR dengan media marketing PR

7. [PERTEMUAN 7] Aktivitas marketing PR menggunakan model komunikasi pemasaran

[LECTURE NOTE] Aktivitas marketing PR menggunakan model komunikasi pemasaran (copy)

QUIZ Marketing Public Relations

[ASSIGNMENT] Aktivitas marketing PR menggunakan model komunikasi pemasaran

[EKSTERNAL LINK] Aktivitas marketing PR menggunakan model komunikasi pemasaran

[LEARNING VIDEO] Aktivitas marketing PR menggunakan model komunikasi pemasaran

[FORUM] Aktivitas marketing PR menggunakan model komunikasi pemasaran

8. [PERTEMUAN 8] Ujian Tengah Semester

[LECTURE NOTE] Soal Ujian tengah semester

[ASSIGNMENT] Ujian Tengah Semester

[EKSTERNAL LINK] Marketing Hubungan masyarakat

[FORUM] Feedback Ujian Tengah Semester

9. [PERTEMUAN 9] Analisis target khalayak digital marketing PR

[LECTURE NOTE] Analisis target khalayak digital marketing PR

[ASSIGNMENT] Analisis target khalayak digital marketing PR

[EKSTERNAL LINK] Analisis target khalayak digital marketing PR

[LEARNING VIDEO] Analisis target khalayak digital marketing PR

[FORUM] Analisis target khalayak digital marketing PR

10. [PERTEMUAN 10] Analisis Branded Content dalam Strategi PR

[LECTURE NOTE] Analisis Branded Content dalam Strategi PR

[ASSIGNMENT] Analisis Branded Content dalam Strategi PR

[EKSTERNAL LINK] Analisis Branded Content dalam Strategi PR

[LEARNING VIDEO] Analisis Branded Content dalam Strategi PR

[FORUM] Analisis Branded Content dalam Strategi PR

11. [PERTEMUAN 11] Social marketing sebagai strategi marketing PR

[LECTURE NOTE] Social marketing sebagai strategi marketing PR

[ASSIGNMENT] Social marketing sebagai strategi marketing PR

[EKSTERNAL LINK] Social marketing sebagai strategi marketing PR

[LEARNING VIDEO] Social marketing sebagai strategi marketing PR

[FORUM] Social marketing sebagai strategi marketing PR

12. [PERTEMUAN 12] Iklan marketing PR

[LECTURE NOTE] Iklan marketing PR

[ASSIGNMENT] Iklan marketing PR

[EKSTERNAL LINK] Iklan marketing PR

[LEARNING VIDEO] Iklan marketing PR

[FORUM] Iklan marketing PR